The Book Business: What Everyone Needs to Know(R)
| AUTHOR | Shatzkin; Shatzkin; Shatzkin et al. |
| PUBLISHER | Oxford University Press, USA (03/01/2019) |
| PRODUCT TYPE | Paperback (Paperback) |
Description
Mike Shatzkin and Robert Paris Riger, longtime publishing-industry insiders, survey the business of trade publishing - the arm of publishing that reaches readers through bookstores and libraries. Covering every aspect of the business, from vision to creation to marketing and distribution, and across all the formats that books can take, they offer a clear and succinct primer for interested outsiders and anyone looking for a bird's eye view of a centuries-old, ever-evolving industry.
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Product Format
Product Details
ISBN-13:
9780190628048
ISBN-10:
0190628049
Binding:
Paperback or Softback (Trade Paperback (Us))
Content Language:
English
More Product Details
Page Count:
184
Carton Quantity:
42
Product Dimensions:
5.50 x 0.90 x 8.20 inches
Weight:
0.45 pound(s)
Feature Codes:
Bibliography,
Index,
Price on Product
Country of Origin:
US
Subject Information
BISAC Categories
Business & Economics | Industries - Media & Communications
Business & Economics | Publishers & Publishing Industry
Dewey Decimal:
070.509
Library of Congress Control Number:
2018030696
Descriptions, Reviews, Etc.
publisher marketing
Mike Shatzkin and Robert Paris Riger, longtime publishing-industry insiders, survey the business of trade publishing - the arm of publishing that reaches readers through bookstores and libraries. Covering every aspect of the business, from vision to creation to marketing and distribution, and across all the formats that books can take, they offer a clear and succinct primer for interested outsiders and anyone looking for a bird's eye view of a centuries-old, ever-evolving industry.
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List Price $16.95
Your Price
$16.78