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Unleashing the Power of Digital Signage: Content Strategies for the 5th Screen

AUTHOR Kelsen, Keith
PUBLISHER Routledge (01/21/2010)
PRODUCT TYPE Paperback (Paperback)

Description

Content is the key to implementation of a digital signage campaign that is successful in employing the attributes of this multibillion dollar media.

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Product Format
Product Details
ISBN-13: 9780240813028
ISBN-10: 0240813022
Binding: Paperback or Softback (Trade Paperback (Us))
Content Language: English
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Page Count: 264
Carton Quantity: 28
Product Dimensions: 5.90 x 0.60 x 8.90 inches
Weight: 1.05 pound(s)
Feature Codes: Bibliography, Index, Maps, Table of Contents, Glossary, Illustrated
Country of Origin: US
Subject Information
BISAC Categories
Computers | Networking - General
Computers | Advertising & Promotion
Dewey Decimal: 659.136
Library of Congress Control Number: 2009042442
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Content is the key to implementation of a digital signage campaign that is successful in employing the attributes of this multibillion dollar media.

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List Price $72.99
Your Price  $72.26
Paperback