Imagine if you could reprogram your brain to make yourself healthier, happier, and more successful, and all you had to do was listen to some new ways to think about ordinary topics. You need a reframe. Take an example Adams invented years ago, to much personal success.

Usual Frame: Alcohol is a beverage
Reframe: Alcohol is poison

Is alcohol literally poison? No, of course not. Or maybe. Sort of. Depends. But it doesn't matter. Your brain will process a lie - or any form of fiction - the same way it processes a truth. Reframes don't need to be true. They don't even need to be logical. They only need to work.

In Reframe Your Brain, cartoonist, author, and lifelong student of all forms of persuasion Scott Adams will present his best and most compelling reframes, showing you along the way how to expand on the examples in the book and reframe new situations on the fly. All you need for success are focus and repetition; optionally (but potentially helpful in sticking to the reframe), add in some kind of strong emotion. With this book, you'll be a reframe pro in no time.

If you've been stuck in the mind frame that any real change in life is too big and daunting, Adams will help you reframe that way of thinking to instead look for the smallest thing you can do that moves you in the right direction. With infinite varieties of reframes at hand, you can start, one small step at a time, to live the life you always wanted.