The Strategic Use of Stories in Organizational Communication and Learning
| AUTHOR | Gargiulo, Terrence L. |
| PUBLISHER | Routledge (01/31/2005) |
| PRODUCT TYPE | Hardcover (Hardcover) |
Description
Designed for students and practitioners in the fields of organizational behavior and human resource training and development, this book examines improving organizational communication. Terrence Gargiulo shows how the use of storytelling is the key to effective communication and learning.
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Product Format
Product Details
ISBN-13:
9780765614124
ISBN-10:
076561412X
Binding:
Hardback or Cased Book (Sewn)
Content Language:
English
More Product Details
Page Count:
272
Carton Quantity:
26
Product Dimensions:
6.38 x 0.91 x 8.98 inches
Weight:
1.21 pound(s)
Feature Codes:
Bibliography,
Index,
Illustrated
Country of Origin:
US
Subject Information
BISAC Categories
Business & Economics | Marketing - Research
Business & Economics | Business Communication - General
Dewey Decimal:
658.45
Library of Congress Control Number:
2004019153
Descriptions, Reviews, Etc.
publisher marketing
Designed for students and practitioners in the fields of organizational behavior and human resource training and development, this book examines improving organizational communication. Terrence Gargiulo shows how the use of storytelling is the key to effective communication and learning.
Show More
Author:
Gargiulo, Terrence L.
TERRENCE L. GARGIULO is an international speaker, author, organizational development consultant, and group process facilitator, based in the San Francisco area. A recipient of Inc. magazine's Marketing Master Award, his clients include General Motors, Merck, Raytheon, Coca-Cola, and the U.S. Coast Guard. A regularly featured speaker at conferences of the International Society for Performance Improvement, the American Society for Training and Development, and the Academy of Management, he is the author of Making Stories (Quorum, 2002) and The Strategic Use of Stories in Organizational Communication and Learning, and co-author of On Cloud Nine: Weathering the Challenge of Many Generations in the Workplace.
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List Price $250.00
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