Readings in Advertising, Society, and Consumer Culture
| AUTHOR | Haley, Eric E.; Wolburg, Joyce M.; Hovland, Roxanne |
| PUBLISHER | Routledge (11/15/2007) |
| PRODUCT TYPE | Paperback (Paperback) |
Description
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Product Format
Product Details
ISBN-13:
9780765615459
ISBN-10:
0765615452
Binding:
Paperback or Softback (Trade Paperback (Us))
Content Language:
English
More Product Details
Page Count:
440
Carton Quantity:
22
Product Dimensions:
7.11 x 0.91 x 9.87 inches
Weight:
1.69 pound(s)
Feature Codes:
Bibliography,
Index,
Table of Contents
Country of Origin:
US
Subject Information
BISAC Categories
Business & Economics | Advertising & Promotion
Business & Economics | Consumer Behavior - General
Business & Economics | Marketing - General
Dewey Decimal:
306.34
Library of Congress Control Number:
2006038940
List Price $72.99
Your Price
$72.26