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Gale Encyclopedia of E-Commerce

AUTHOR Gale
PUBLISHER Gale (06/16/2012)
PRODUCT TYPE Hardcover (Library Binding)

Description
"This 2-volume set features 470 comprehensive and detailed essays on topics related to the emerging world of e-commerce. The Gale Encyclopedia to E-Commerce provides answers to common questions e-entrepreneurs or students have about Web site development, financing, advertising and more. The Encyclopedia also profiles individuals and organizations considered to be the industry leaders and innovators and covers significant events, case studies and legal issues important to understanding the current e-commerce environment. Also included are a timeline of key events in e-commerce development; additional e-commerce information sources in a ""Further Reading"" section; and a subject Index to organization names, personal names, industries, and subject terms.


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Product Format
Product Details
ISBN-13: 9780787690984
ISBN-10: 0787690988
Binding: Hardback or Cased Book (Library Binding)
Content Language: English
Edition Number: 0002
More Product Details
Page Count: 1000
Carton Quantity: 1
Product Dimensions: 8.60 x 2.20 x 11.20 inches
Weight: 5.55 pound(s)
Feature Codes: Bibliography, Index
Country of Origin: US
Subject Information
BISAC Categories
Reference | Bibliographies & Indexes
Reference | Electronic Commerce (see also headings under Business & Econ
Reference | Industries - Retailing
Dewey Decimal: 381.172
Library of Congress Control Number: 2012001401
Descriptions, Reviews, Etc.
publisher marketing
"This 2-volume set features 470 comprehensive and detailed essays on topics related to the emerging world of e-commerce. The Gale Encyclopedia to E-Commerce provides answers to common questions e-entrepreneurs or students have about Web site development, financing, advertising and more. The Encyclopedia also profiles individuals and organizations considered to be the industry leaders and innovators and covers significant events, case studies and legal issues important to understanding the current e-commerce environment. Also included are a timeline of key events in e-commerce development; additional e-commerce information sources in a ""Further Reading"" section; and a subject Index to organization names, personal names, industries, and subject terms.


"

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List Price $813.00
Your Price  $804.87
Hardcover