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Greenwash: The Reality Behind Corporate Environmentalism

AUTHOR Bruno, Kenny; Greer, Jed
PUBLISHER Rowman & Littlefield Publishers (02/01/1997)
PRODUCT TYPE Paperback (Paperback)

Description

In recent years, transnational corporations (TNCs) have been greenwashing their dismal environmental performance by posing as friends of the environment. This new book provides an overview of TNCs in the global economy and of their impacts on the global environment. It gives a general introduction to greenwashing and Provides profiles of the environmental claims of 20 global corporations involved in the chemical, energy, logging, and fishing industries. TNCs profiled in this book include DuPont, Royal Dutch/Shell, Mitsubishi, Ciba, Asea Brown Boveri, Westinghouse, Norsk Hydro, and Solvay.
Drawing on a wealth of sources, and with numerous illustrations, this book contrasts corporate greenwashing with the many damaging effects of TNCs' actual behavior, and shows how TNCs remain the primary creators and peddlers of dirty, unsustainable technologies. Additionally, to help citizens move from recognizing to challenging greenwashing and the harm caused by corporate activities, the book offers guidelines and principles which citizens and communities everywhere can use to hold TNCs accountable and to regain control of their lives and environment.

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Product Format
Product Details
ISBN-13: 9780945257776
ISBN-10: 0945257775
Binding: Paperback or Softback (Trade Paperback (Us))
Content Language: English
More Product Details
Page Count: 258
Carton Quantity: 40
Product Dimensions: 5.70 x 0.60 x 8.30 inches
Weight: 0.75 pound(s)
Feature Codes: Price on Product, Illustrated
Country of Origin: US
Subject Information
BISAC Categories
Science | Environmental Science (see also Chemistry - Environmental)
Science | Corporate & Business History - General
Science | Green Business
Grade Level: College Freshman - Post Graduate
Dewey Decimal: 363.705
Descriptions, Reviews, Etc.
publisher marketing

In recent years, transnational corporations (TNCs) have been greenwashing their dismal environmental performance by posing as friends of the environment. This new book provides an overview of TNCs in the global economy and of their impacts on the global environment. It gives a general introduction to greenwashing and Provides profiles of the environmental claims of 20 global corporations involved in the chemical, energy, logging, and fishing industries. TNCs profiled in this book include DuPont, Royal Dutch/Shell, Mitsubishi, Ciba, Asea Brown Boveri, Westinghouse, Norsk Hydro, and Solvay.
Drawing on a wealth of sources, and with numerous illustrations, this book contrasts corporate greenwashing with the many damaging effects of TNCs' actual behavior, and shows how TNCs remain the primary creators and peddlers of dirty, unsustainable technologies. Additionally, to help citizens move from recognizing to challenging greenwashing and the harm caused by corporate activities, the book offers guidelines and principles which citizens and communities everywhere can use to hold TNCs accountable and to regain control of their lives and environment.

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Author: Bruno, Kenny
Kenny has worked in the environmental movement for over 25 years, on issues ranging from toxic waste in local communities to international negotiations in the UN system. He is co-author of: : Greenwash: The Reality Behind Corporate Environmentalism, and EarthSummit.Biz: The Corporate Takeover of Sustainable Development. Kenny is the founder of two schools for indigenous leaders on human rights and environment. Josie's campaigns are inspired by Kenny's experience as an environmental activist.
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List Price $33.00
Your Price  $32.67
Paperback