Marketing and Marketing Assessment (RLE Marketing)
| AUTHOR | Sewell, J. L. |
| PUBLISHER | Routledge (11/26/2015) |
| PRODUCT TYPE | Paperback (Paperback) |
Description
This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.
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Product Format
Product Details
ISBN-13:
9781138980433
ISBN-10:
1138980439
Binding:
Paperback or Softback (Trade Paperback (Us))
Content Language:
English
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Page Count:
200
Carton Quantity:
38
Product Dimensions:
6.14 x 0.43 x 9.21 inches
Weight:
0.64 pound(s)
Country of Origin:
US
Subject Information
BISAC Categories
Business & Economics | Marketing - General
Dewey Decimal:
658.8
Descriptions, Reviews, Etc.
publisher marketing
This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.
Show More
List Price $61.99
Your Price
$61.37