The Ultimate Marketing Plan: Target Your Audience! Get Out Your Message! Build Your Brand!
| AUTHOR | Kennedy, Dan S. |
| PUBLISHER | Adams Media Corporation (05/18/2011) |
| PRODUCT TYPE | Paperback (Paperback) |
Description
The ultimate, no-nonsense guide to help you market your product, build buzz, and make more money than ever from marketing expert Dan S. Kennedy. Let's face it--the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers. In this new edition of his bestselling The Ultimate Marketing Plan, industry expert Dan S. Kennedy integrates such tools as social media marketing, networking, and strategic memberships into a complete plan that will strengthen your customer base without breaking your budget. Packed with updated examples, marketing techniques, and contributions from experts, Kennedy shows you how to catapult your company to the cutting edge.
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Product Format
Product Details
ISBN-13:
9781440511844
ISBN-10:
1440511845
Binding:
Paperback or Softback (Trade Paperback (Us))
Content Language:
English
Edition Number:
0004
More Product Details
Page Count:
240
Carton Quantity:
40
Product Dimensions:
5.56 x 0.64 x 8.49 inches
Weight:
0.64 pound(s)
Feature Codes:
Bibliography,
Index,
Price on Product - Canadian,
Price on Product,
Table of Contents,
Illustrated
Country of Origin:
US
Subject Information
BISAC Categories
Business & Economics | Marketing - General
Business & Economics | E-Commerce - Digital Marketing
Dewey Decimal:
658.802
Library of Congress Control Number:
2011008859
Descriptions, Reviews, Etc.
publisher marketing
The ultimate, no-nonsense guide to help you market your product, build buzz, and make more money than ever from marketing expert Dan S. Kennedy. Let's face it--the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers. In this new edition of his bestselling The Ultimate Marketing Plan, industry expert Dan S. Kennedy integrates such tools as social media marketing, networking, and strategic memberships into a complete plan that will strengthen your customer base without breaking your budget. Packed with updated examples, marketing techniques, and contributions from experts, Kennedy shows you how to catapult your company to the cutting edge.
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Author:
Kennedy, Dan S.
Dan S. Kennedy is president of Kennedy's Inner Circle, and has been writing sales letters for over twenty years for both large and small businesses. He is also a popular speaker on marketing and sales issues. His popular newsletter, The No B.S. Marketing Letter, reaches thousands of people in the U.S. and Canada while his Web site receives more than 10,000 dedicated visitors a month.
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List Price $15.99
Your Price
$15.83