Strategic Communications for School Leaders
| AUTHOR | Donegan, Kate; McGowan, James; Gunther, Vicki |
| PUBLISHER | Rowman & Littlefield Publishers (03/16/2011) |
| PRODUCT TYPE | Hardcover (Hardcover) |
Description
Gunther, McGowan and Donegan draw on their own experiences to explain the importance of communication in school leadership. In Strategic Communications for School Leaders to provide the insights and skills necessary for understanding the role of communication in educational leadership. They also lay the foundation for helping leaders-and those that aspire to be-create and execute communication plans that help to win the trust of an increasingly skeptical public and provide a means to advocate for schools' appropriate share of scarce resources.
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Product Format
Product Details
ISBN-13:
9781442209428
ISBN-10:
1442209429
Binding:
Hardback or Cased Book (Sewn)
Content Language:
English
More Product Details
Page Count:
198
Carton Quantity:
22
Product Dimensions:
6.00 x 0.80 x 9.10 inches
Weight:
0.95 pound(s)
Feature Codes:
Bibliography,
Index,
Dust Cover
Country of Origin:
US
Subject Information
BISAC Categories
Education | Administration - General
Education | Leadership
Education | Schools - Levels - Higher
Grade Level:
College Freshman
- Post Graduate
Dewey Decimal:
371.200
Library of Congress Control Number:
2010047335
Descriptions, Reviews, Etc.
publisher marketing
Gunther, McGowan and Donegan draw on their own experiences to explain the importance of communication in school leadership. In Strategic Communications for School Leaders to provide the insights and skills necessary for understanding the role of communication in educational leadership. They also lay the foundation for helping leaders-and those that aspire to be-create and execute communication plans that help to win the trust of an increasingly skeptical public and provide a means to advocate for schools' appropriate share of scarce resources.
Show More
List Price $117.00
Your Price
$115.83