Denis J. Murphy is Professor of Biotechnology at the University of Glamorgan, UK. His career in plant biotechnology research spans three decades, including ten years on the management team of the John Innes Centre, arguably Europe's premier research centre in plant science. He is currently highly involved with the ongoing debate on genetically modified food and crops, both locally and internationally, providing expertise and advice to numerous organisations and government agencies, as well as engaging with the general public and the media.