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Gender Considerations in Online Consumption Behavior and Internet Use

PUBLISHER Information Science Reference (03/30/2016)
PRODUCT TYPE Hardcover (Hardcover)

Description
The use of social media and blogging websites has become more prevalent especially among young women; this trend suggests that gender has the potential to coincide with one's actions and engagement online. Despite this notable trend, there is still a dearth of research on how women use the internet and how it affects their health, families, and interpersonal relationships. Gender Considerations in Online Consumption Behavior and Internet Use considers the use of online technologies through the lens of gender. From blogs dedicated to motherhood and infertility, to the Movember men's health movement, gender identity is expressed in a communitive way online. This book provides empirical evidence on gender-specific internet usage and the feminine online experience. It is a valuable resource for students, academicians, researchers, technology developers, and government officials.
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Product Format
Product Details
ISBN-13: 9781522500100
ISBN-10: 1522500103
Binding: Hardback or Cased Book (Sewn)
Content Language: English
More Product Details
Page Count: 320
Carton Quantity: 11
Product Dimensions: 8.50 x 0.75 x 11.00 inches
Weight: 2.27 pound(s)
Feature Codes: Bibliography, Index
Country of Origin: US
Subject Information
BISAC Categories
Computers | Internet - General
Computers | Human-Computer Interaction (HCI)
Computers | Gender Studies
Dewey Decimal: 004.678
Library of Congress Control Number: 2015050770
Descriptions, Reviews, Etc.
publisher marketing
The use of social media and blogging websites has become more prevalent especially among young women; this trend suggests that gender has the potential to coincide with one's actions and engagement online. Despite this notable trend, there is still a dearth of research on how women use the internet and how it affects their health, families, and interpersonal relationships. Gender Considerations in Online Consumption Behavior and Internet Use considers the use of online technologies through the lens of gender. From blogs dedicated to motherhood and infertility, to the Movember men's health movement, gender identity is expressed in a communitive way online. This book provides empirical evidence on gender-specific internet usage and the feminine online experience. It is a valuable resource for students, academicians, researchers, technology developers, and government officials.
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List Price $165.00
Your Price  $163.35
Hardcover