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Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures

AUTHOR Roam, Dan; Roam, Dan
PUBLISHER Portfolio (12/29/2009)
PRODUCT TYPE Paperback (Paperback)

Description
An original workbook companion to the acclaimed business bestseller The Back of the Napkin

Dan Roam's The Back of the Napkin, a BusinessWeek bestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle.

The companion workbook, Unfolding the Napkin, helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with detailed case studies, guided do-it-yourself exercises, and plenty of blank space for drawing. Roam structured the book as a complete four-day visual-thinking seminar, taking readers step-by-step from "I can't draw" to "Here is the picture I drew that I think will save the world."

The workbook teaches readers how to:
-Improve their three "built-in" visual problem solving tools.

-Apply the four-step visual thinking process (look-see-imagine-show) in any business situation.

-Instantly improve their visual imaginations.

-Learn how to recognize the type of problem to choose the best visual solution.

If The Back of the Napkin was a guide to fine dining, Unfolding the Napkin is the cookbook that will soon be heavily marked up and dogeared.

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Product Format
Product Details
ISBN-13: 9781591843191
ISBN-10: 1591843197
Binding: Paperback or Softback (Trade Paperback (Us))
Content Language: English
More Product Details
Page Count: 320
Carton Quantity: 28
Product Dimensions: 7.90 x 0.90 x 9.80 inches
Weight: 1.25 pound(s)
Feature Codes: Index, Price on Product - Canadian, Price on Product, Table of Contents, Illustrated
Country of Origin: US
Subject Information
BISAC Categories
Business & Economics | Business Communication - Meetings & Presentations
Business & Economics | Decision Making & Problem Solving
Grade Level: College Freshman and up
Dewey Decimal: 658.403
Library of Congress Control Number: 2009032657
Descriptions, Reviews, Etc.
publisher marketing
An original workbook companion to the acclaimed business bestseller The Back of the Napkin

Dan Roam's The Back of the Napkin, a BusinessWeek bestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle.

The companion workbook, Unfolding the Napkin, helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with detailed case studies, guided do-it-yourself exercises, and plenty of blank space for drawing. Roam structured the book as a complete four-day visual-thinking seminar, taking readers step-by-step from "I can't draw" to "Here is the picture I drew that I think will save the world."

The workbook teaches readers how to:
-Improve their three "built-in" visual problem solving tools.

-Apply the four-step visual thinking process (look-see-imagine-show) in any business situation.

-Instantly improve their visual imaginations.

-Learn how to recognize the type of problem to choose the best visual solution.

If The Back of the Napkin was a guide to fine dining, Unfolding the Napkin is the cookbook that will soon be heavily marked up and dogeared.

Show More
List Price $25.00
Your Price  $24.75
Paperback