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Ultimate Guide to Optimizing Your Website

AUTHOR Rognerud, Jon
PUBLISHER Entrepreneur Press (02/18/2014)
PRODUCT TYPE Paperback (Paperback)

Description
Written for beginners, author Jon Rognerud offers a solid introduction to keyword research and competitive analysis, to marketing and messaging, content development, link building, and conversions and tracking of search engine positions. Local search, social media, and blogging are new to this edition, and show examples on how to optimize these important new development areas. Step-by-step examples are written with an at the kitchen table type dialogue for accessibility and an advanced strategy section takes readers to the next level.
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Product Format
Product Details
ISBN-13: 9781599185200
ISBN-10: 1599185202
Binding: Paperback or Softback (Trade Paperback (Us))
Content Language: English
Edition Number: 0003
More Product Details
Page Count: 320
Carton Quantity: 15
Product Dimensions: 7.90 x 0.90 x 9.90 inches
Weight: 1.40 pound(s)
Feature Codes: Bibliography, Index, Price on Product, Table of Contents, Glossary
Country of Origin: US
Subject Information
BISAC Categories
Business & Economics | E-Commerce - Digital Marketing
Business & Economics | Industries - Retailing
Business & Economics | Small Business - General
Dewey Decimal: 658.872
Library of Congress Control Number: 2013037977
Descriptions, Reviews, Etc.
publisher marketing
Written for beginners, author Jon Rognerud offers a solid introduction to keyword research and competitive analysis, to marketing and messaging, content development, link building, and conversions and tracking of search engine positions. Local search, social media, and blogging are new to this edition, and show examples on how to optimize these important new development areas. Step-by-step examples are written with an at the kitchen table type dialogue for accessibility and an advanced strategy section takes readers to the next level.
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Author: Rognerud, Jon
Jon Rognerud is a recognized authority on SEO The SEO columnist for Entrepreneur.com, he has spent more than 20 years creating and managing web marketing projects, incuding positions at onine giant Yaho!/Overture. He is the founder of a top search marketing company and works to deliver SEO, PPC, Social Media solutions and consulting to mid-sized businesses.
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List Price $21.95
Your Price  $21.73
Paperback