Golden Secrets of Lettering: Letter Design from First Sketch to Final Artwork
| AUTHOR | Flor, Martina |
| PUBLISHER | Princeton Architectural Press (04/18/2017) |
| PRODUCT TYPE | Hardcover (Hardcover) |
Description
The Golden Secrets of Lettering is a comprehensive, beautifully illustrated guide to hand lettering. With easy-to-understand instructions and guidelines, plenty of inspirational examples, and hundreds of hand sketches and illustrations, Martina Flor shows readers how to transform their initial lettering concepts and handdrawn sketches into a well-shaped, exquisite piece of digital lettering that can be sold and published. Readers learn how to train their typographic eye by studying lettering samples and the anatomy of letters; explore concepts of hierarchy, composition, and flourishes; and discover the many different ways of creating letter shapes. In addition, Flor explains the process of creating a lettering project step by step-- from start to finish, from analog to digital--and gives valuable tips about how to make a career as a lettering artist.
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Product Format
Product Details
ISBN-13:
9781616895730
ISBN-10:
161689573X
Binding:
Hardback or Cased Book (Sewn)
Content Language:
English
More Product Details
Page Count:
160
Carton Quantity:
16
Product Dimensions:
8.50 x 0.70 x 9.60 inches
Weight:
1.70 pound(s)
Feature Codes:
Bibliography,
Price on Product,
Illustrated
Country of Origin:
CN
Subject Information
BISAC Categories
Design | Graphic Arts - Typography
Design | Techniques - Calligraphy
Design | Reference
Dewey Decimal:
745.61
Library of Congress Control Number:
2016037057
Descriptions, Reviews, Etc.
publisher marketing
The Golden Secrets of Lettering is a comprehensive, beautifully illustrated guide to hand lettering. With easy-to-understand instructions and guidelines, plenty of inspirational examples, and hundreds of hand sketches and illustrations, Martina Flor shows readers how to transform their initial lettering concepts and handdrawn sketches into a well-shaped, exquisite piece of digital lettering that can be sold and published. Readers learn how to train their typographic eye by studying lettering samples and the anatomy of letters; explore concepts of hierarchy, composition, and flourishes; and discover the many different ways of creating letter shapes. In addition, Flor explains the process of creating a lettering project step by step-- from start to finish, from analog to digital--and gives valuable tips about how to make a career as a lettering artist.
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List Price $35.00
Your Price
$34.65