Hello, and welcome to this course on Precision Ad Targeting, in this course, we're going to cover how to really hone in on the exact prospects you're looking for. This course is divided into three modules. Module 1 gives you a brief intro to precision targeting concepts, Module 2 goes over geo-targeting and Module 3 covers demographics, interests, and placements. By the time this course is over, you'll know how to target your audience with incredible precision, so without further ado, let's dive into the first module. Okay guys, welcome to Module 1, in this module, our expert will give you a brief intro to precision targeting concepts, so get ready to take some notes and let's jump right in.