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Introduction to E-Commerce

PUBLISHER Springer (11/01/2008)
PRODUCT TYPE Hardcover (Hardcover)
Description

Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi'an Jiaotong University. He received his PhD from Northwestern Polytechnical University.
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Product Format
Product Details
ISBN-13: 9783540496441
ISBN-10: 3540496440
Binding: Hardback or Cased Book (Sewn)
Content Language: English
More Product Details
Page Count: 180
Carton Quantity: 0
Product Dimensions: 6.30 x 1.10 x 9.50 inches
Weight: 1.85 pound(s)
Feature Codes: Table of Contents, Illustrated
Country of Origin: US
Subject Information
BISAC Categories
Computers | Electronic Commerce (see also headings under Business & Econ
Computers | Management Science
Computers | Management Information Systems
Dewey Decimal: 658.872
Descriptions, Reviews, Etc.
publisher marketing

Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi'an Jiaotong University. He received his PhD from Northwestern Polytechnical University.

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List Price $179.00
Your Price  $177.21
Hardcover