Gardening for pollinators and other flower-visiting insects, where ornamental landscaping plants are added to provide habitats and foraging resources, may provide substantial benefits to declining insect populations. However, plant recommendations often lack empirical grounding or are limited geographically. Here, we created a pollinator garden, replicated across two sites, that contained 25 ornamental landscape plants that were either native or non-native to mid-Atlantic states and perennial or annual. Our objective was to determine the plants that would bring insect abundance and diversity to gardens. We surveyed the number and taxonomy of insects visiting the plants for two summers. We found a significant effect of plant species on both the abundance and diversity of flower-visiting insects. Insects were 42 times more abundant on our most visited plant (black-eyed Susan, Rudbeckia fulgida) versus our least visited plant (petunia, Petunia sp.).