Digitisation of Newspaper Publishing in Nigeria's Global South
| AUTHOR | Dansoho, Bartholomew Terfa; Gbasha, Cyprian Terhemba |
| PUBLISHER | LAP Lambert Academic Publishing (07/04/2024) |
| PRODUCT TYPE | Paperback (Paperback) |
Description
The book explores the transformative impact of digitisation on traditional newspaper production, business models, and audience engagement. It discusses innovative tools like AI, VR, and AR that enhance storytelling and operations. Despite challenges such as revenue declines and misinformation, it highlights opportunities for wider audience reach and multimedia storytelling. Emphasizing the human side, the book features stories of journalists adapting to new technologies and addresses issues of access and equity. It advocates for sustainable revenue models and community engagement. Looking forward, the book envisions a future dominated by digital platforms, emphasizing mobile-first approaches and data-driven journalism. It concludes with a call for collaboration, innovative strategies, supportive policies, and quality journalism to ensure digitisation benefits all stakeholders. This comprehensive analysis is essential for scholars, media practitioners, and policymakers alike.
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Product Format
Product Details
ISBN-13:
9786207810710
ISBN-10:
6207810716
Binding:
Paperback or Softback (Trade Paperback (Us))
Content Language:
English
More Product Details
Page Count:
108
Carton Quantity:
64
Product Dimensions:
6.00 x 0.26 x 9.00 inches
Weight:
0.37 pound(s)
Country of Origin:
US
Subject Information
BISAC Categories
Social Science | General
Descriptions, Reviews, Etc.
publisher marketing
The book explores the transformative impact of digitisation on traditional newspaper production, business models, and audience engagement. It discusses innovative tools like AI, VR, and AR that enhance storytelling and operations. Despite challenges such as revenue declines and misinformation, it highlights opportunities for wider audience reach and multimedia storytelling. Emphasizing the human side, the book features stories of journalists adapting to new technologies and addresses issues of access and equity. It advocates for sustainable revenue models and community engagement. Looking forward, the book envisions a future dominated by digital platforms, emphasizing mobile-first approaches and data-driven journalism. It concludes with a call for collaboration, innovative strategies, supportive policies, and quality journalism to ensure digitisation benefits all stakeholders. This comprehensive analysis is essential for scholars, media practitioners, and policymakers alike.
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Your Price
$78.38
