Norman K. Denzin is professor of sociology, cinema studies, and interpretive theory at the University of Illinois, Urbana-Champaign. He was awarded the George Herbert Mead Award for Lifetime Achievement from the Society for the Study of Symbolic Interaction. He is the author of several books, including The Alcoholic Society, Children and Their Caretakers, Hollywood Shot by Shot, Sociological Methods, and The Values of Social Science.