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Shift Commercial: How Top Commercial Brokers Tackle Tough Times

AUTHOR Norman, Buddy; Papasan, Jay; Keller, Gary
PUBLISHER Audible Studios on Brilliance (04/05/2016)
PRODUCT TYPE Audio (MP3 CD)

Description

Real estate shifts are easier to recognize than they are to acknowledge. One day job growth is beginning to stall and, seemingly overnight, vacancies are on the rise. Tenants start asking to downsize. Commercial property valuations level off. Negative news stories feed the worries of buyers and tenants. New development halts. Fear creeps in. Then, the market that was quietly losing ground goes into full retreat as tenant delinquencies turn into owner delinquencies and lenders sever lines of credit. Rents go into a free fall as owners scavenge for income to offset a rising tide of red ink. Deals unravel. Buyers and tenants hunker down to wait for a steal. Bankruptcies mount. Eventually, big commercial real estate owners start selling their companies or simply close their doors. Credit freezes up. Banks begin to shut down....

Sound familiar? If you've been in the business for any length of time, it should. SHIFT Commercial provides proven models, tactics and insights from top commercial brokers who are thriving in this market, including Find the Motivated--Lead Generation; Get to the Table--Lead Capture and Conversion; Catch People in Your Web--Internet Lead Conversion; Expand the Options--Creative Financing; Master the Market of the Moment--Identify and Establish Needed Expertise...and so much more. Real solutions for real agents in commercial real estate.

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Product Format
Product Details
ISBN-13: 9781511383806
ISBN-10: 1511383801
Binding: CD-Audio (MP3 Format)
Content Language: English
More Product Details
Carton Quantity: 35
Feature Codes: Unabridged
Country of Origin: US
Subject Information
BISAC Categories
Business & Economics | Personal Finance - Investing
Business & Economics | Real Estate - General
Business & Economics | Investments & Securities - Real Estate
Descriptions, Reviews, Etc.
publisher marketing

Real estate shifts are easier to recognize than they are to acknowledge. One day job growth is beginning to stall and, seemingly overnight, vacancies are on the rise. Tenants start asking to downsize. Commercial property valuations level off. Negative news stories feed the worries of buyers and tenants. New development halts. Fear creeps in. Then, the market that was quietly losing ground goes into full retreat as tenant delinquencies turn into owner delinquencies and lenders sever lines of credit. Rents go into a free fall as owners scavenge for income to offset a rising tide of red ink. Deals unravel. Buyers and tenants hunker down to wait for a steal. Bankruptcies mount. Eventually, big commercial real estate owners start selling their companies or simply close their doors. Credit freezes up. Banks begin to shut down....

Sound familiar? If you've been in the business for any length of time, it should. SHIFT Commercial provides proven models, tactics and insights from top commercial brokers who are thriving in this market, including Find the Motivated--Lead Generation; Get to the Table--Lead Capture and Conversion; Catch People in Your Web--Internet Lead Conversion; Expand the Options--Creative Financing; Master the Market of the Moment--Identify and Establish Needed Expertise...and so much more. Real solutions for real agents in commercial real estate.

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Foreword by: Keller, Gary
Gary Keller is Chairman of the Board of Keller Williams (r) Realty International. Keller is responsible for providing strategic direction for all Keller Williams (r) divisions and affiliate companies, including Keller Williams University, kw.com, homesbyAuction.com, and the agent-led Eagentc.com. Keller established Keller Williams (r) with partner Joe Williams in 1983. The company began franchising in 1987 and expanded to Canada in 1998. From 1995 to present, Keller Williams (r) has become one of the fastest growing real estate companies in the United States with sales and commissions growth topping 700% during that period. A native of Houston, Texas, Keller attended Baylor University, where he earned a B.B.A. in Marketing and Real Estate in 1979. Keller began his real estate career as an agent and later manager in the JB Goodwin Company from 1979 to 1983. Keller is a member of the Austin Board of Realtors, the Texas Association of Realtors, and the Austin Multiple Listing Service. Keller was nominated and later appointed to the NATIONAL ASSOCIATION OF REALTORS(r) Board of Directors in 2000. He has served on the Board of the Austin Jaycees, the Board of Directors of the Austin Center for Battered Women, and been listed in Oxford s Who s Who of Young Professionals. An accomplished teacher in all aspects of residential real estate, Gary is a strong proponent of professional education. Beyond his role overseeing the vision and implementation of Keller Williams University, Keller actively pursues mentoring and consulting relationships within and without the company. Keller is married to Mary Pfluger; they have one child, John Christian. He is a musician -- guitar and piano -- and enjoys reading, hiking, traveling, antiques, movies, football, basketball, and spending as much time as possible with his family.
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Audio