Type Primer 2e
| AUTHOR | Kane, John |
| PUBLISHER | Laurence King (02/04/2020) |
| PRODUCT TYPE | Hardcover (Hardcover) |
Description
A best-selling practical introduction to typography, this book analyzes the basic principles and applications of type. In this revised and expanded edition, the author includes more on digital type, as well as new material on setting of type, choosing an appropriate typeface, and the use of colour to reinforce typographic hierarchy. The section on grid systems has been strengthened with the addition of new explanatory diagrams. The book also includes a brief history of typography, numerous examples to illustrate the points raised, and a series of useful exercises to help readers put basic principles into practice. John Kane has set up an accompanying website with further information and exercises to be used in conjunction with the book. Engagingly written, this book is an invaluable resource for all students of graphic design and typography.
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Product Format
Product Details
ISBN-13:
9781786276353
ISBN-10:
1786276356
Binding:
Hardback or Cased Book (Sewn)
Content Language:
English
Edition Number:
0002
More Product Details
Page Count:
240
Carton Quantity:
20
Product Dimensions:
6.90 x 0.90 x 9.80 inches
Weight:
1.55 pound(s)
Feature Codes:
Price on Product
Country of Origin:
CN
Subject Information
BISAC Categories
Design | Graphic Arts - Typography
Dewey Decimal:
686.224
Descriptions, Reviews, Etc.
publisher marketing
A best-selling practical introduction to typography, this book analyzes the basic principles and applications of type. In this revised and expanded edition, the author includes more on digital type, as well as new material on setting of type, choosing an appropriate typeface, and the use of colour to reinforce typographic hierarchy. The section on grid systems has been strengthened with the addition of new explanatory diagrams. The book also includes a brief history of typography, numerous examples to illustrate the points raised, and a series of useful exercises to help readers put basic principles into practice. John Kane has set up an accompanying website with further information and exercises to be used in conjunction with the book. Engagingly written, this book is an invaluable resource for all students of graphic design and typography.
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List Price $45.00
Your Price
$44.55